Info
Brooklyn, NYC | Published on: November 13, 2013
Social media pitch
Summary
PUBLIC - SUPPLY AND FAVELA PAINTING COLLABORATE: BRANDS PARTNER TO CREATE LIMITED-EDITION SKETCHBOOKS TO RAISE FUNDS TO PAINT AN ENTIRE FAVELA IN RIO DE JANEIRO.
Details

(BROOKLYN, NY) Favela Painting, an organization that creates large-scale public artworks, has partnered with Public - Supply, a Brooklyn-based maker of high-quality writing essentials, to create a limited-edition sketchbook to help raise funds to paint an entire favela, an urban slum, in Rio de Janeiro. 100% of profits will support art and education workshops for local youth as part of Favela’s “Back to Rio” initiative.

Ambar Surastri of Favela Painting explains, “We give daily trainings where we teach all about painting: how to mix color, how to prepare surface treatments, how to paint...We also give general job and career training. This investment is essential to make the projects self-sustainable.”

While this partnership is the first international collaboration with Public - Supply, Brian Smith, designer and co- founder, hopes for more: “While our company’s mission is to support US public schools, we feel strongly about the transformative power of art. We are thrilled to work with such talented artists who genuinely believe in the power of art for social change. We look forward to working with more designers here and abroad who share the same passion for community and the creative arts.”

The sketchbooks feature a colorful, geometric interpretation of favela communities by Dutch artists Haas and Hahn, the founders of Favela Painting. The organization recently initiated a fundraising campaign to raise $100,000 to realize a dream they’ve long shared: painting an entire favela. The artists consider this to be the largest and most ambitious community art project of our time. The notebooks will be produced by Public - Supply in the United States, and available for sale on the Public - Supply website: www.public-supply.com.

ABOUT FAVELA PAINTING

The Favela Painting project started in 2005 when Dutch artists Haas & Hahn (Jeroen Koolhaas and Dre Urhahn) began creating public works of art in the favelas in Rio de Janeiro. Their mission is to create striking artworks in the favelas of Rio de Janeiro and to collaborate with communities to use art as a tool to inspire, create beauty, combat prejudice, and educate.

ABOUT PUBLIC SUPPLY

The Public - Supply mission is simple: to support creative work in our country’s public schools. Public - Supply is a for-profit company that produces responsibly-sourced and well-crafted writing, art, and office essentials. We channel 25% of profits from every sale to a teacher in a high-need classroom, where it will be used to fund projects that drive creativity. Public - Supply notebooks are designed in Brooklyn and made in American printshops.

CONTACT

Brian Smith
Public - Supply Co-Founder
brian@public-supply.com
917-520-1028

Ambar Surastri
Favela Painting
Operations Manager
ambar@favelapainting.com
favelapainting.com